Senior Product Manager (Senior Marketing Manager) (18 month maternity contract)

April 11 2024
Industries Telecommunications
Categories Marketing, Communications, Public Relations,
Toronto, ON • Full time

Description

Join the Public Mobile CX Innovation & Loyalty Team

Our driving force is customer success; we create a seamless customer experience by reducing friction and building an omni-channel ecosystem that supports long-term customer satisfaction. Our team operates as a small company within a big company. We build the strategy or hypothesis, we test, and we fail and learn fast. If you have an entrepreneurial spirit, this team is for you.

You're a great fit if:

  • You have the ability to see the big picture to drive strategy and deliver results
  • You understand the digital marketing landscape and how to build innovative marketing programs at scale
  • You have a questioning attitude and an appetite for innovation

What you'll do:

  • Collaborate closely with the Product Manager, Base Management, and cross-functional teams to drive key metrics such as upsell and churn reduction through innovative lifecycle programs and product enhancements
  • Develop and refine effective programs leveraging tenure and customer behavior data, implementing a mix of triggered, targeted, and broad campaigns to increase customer lifetime value and loyalty
  • Articulate program strategy, forecast results and advocate for resource prioritization to achieve objectives
  • Steward base revenue initiatives and strategic enhancements, identifying new opportunities to drive ARPU

Qualifications

Experience:

  • 5+ years of experience in marketing, product management or related roles within the telecommunications industry
  • Proven track record of leveraging data-driven insights to inform decision-making and optimize program effectiveness
  • Experience forecasting and monitoring business performance

Great to have:

  • Strong organizational skills with a focus on project management and go-to-market execution
  • Ability to take a structured approach to ambiguity, driving clarity for the team
  • Demonstrated success in driving key metrics such as upsell and churn reduction through lifecycle programs and product enhancements
  • Experience supporting a product roadmap and collaborating with Agile teams

What YOU Get:

  • Great pay, profit sharing bonus, stock purchase plan, dedication to team engagement; career development and after-hour educational assistance, flexible benefit plan with many innovative options and programs, DC Pension, flexible work styles, and more!

Apply now!

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