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Job summary

The Content Design Specialist translates product vision into audience-centered digital experiences by managing the full content lifecycle. They collaborate with cross-functional teams to create, optimize, and govern content that aligns with organizational goals and user needs.

Job details

Are you looking for more than a job? At World Vision Canada we offer challenging careers that change the lives of children all over the world and it will change yours too. Come and be part of a team of 400 Canadians with a vision for the world: Life in all its fullness for every child. You will experience Christian faith in action helping to make real and lasting change in the lives of the world’s most vulnerable children. Join the World Vision Canada team and be part of a powerful and effective force for good: For Children. For Change. For Life. Position: Content Design Specialist Reports to: People Leader, Product Position Term: Full Time Temporary (1-Year Contract) Primary Location: Mississauga, Ontario, Canada Workplace Type: Hybrid Job Purpose The Content Design Specialist within the Product team at World Vision Canada plays a critical role on the Impact Journey team, bringing content expertise to translate product vision and priorities into meaningful, audience-centred experiences. This role is responsible for executing the content strategy while actively contributing to its development and evolution. Working as an integral member of an Agile team, the Content Design Specialist engages across the full content lifecycle from strategy and planning through to creation, delivery, optimization, and measurement. Combining analytical thinking with creative problem-solving, the role ensures content is valuable, purposeful, accessible, and effectively connects with and engages its intended audiences. Responsibilities Content Design & Strategy: Apply content design principles to plan, develop, and deliver clear, accessible, engaging, and audience-centered digital content. Translate complex information into intuitive content experiences that support audience needs and organizational goals. Content Development & Creation: Identify content opportunities and create content across digital channels and experiences. Collaborate with cross-functional partners to translate ideas and requirements into effective content solutions aligned with the prioritized product backlog. Audience & User Needs: Use audience insights, user needs, behaviors, feedback, and research to inform content decisions. Design content experiences that are relevant, inclusive, accessible, and easy for audiences to understand and act upon. Content Systems & Integration: Work within the organization's content ecosystem and systems to develop, organize, and optimize content. Identify opportunities to reuse, adapt, and connect content across channels, platforms, and audiences while maintaining consistency and coherence. Cross-Functional Collaboration: Collaborate with Product Owners, designers, developers, marketers, subject-matter experts, and other stakeholders throughout the content lifecycle. Contribute content expertise to ideation, planning, prioritization, and delivery. Content Planning & Delivery: Support content planning and execution in alignment with product roadmaps and prioritized backlogs. Coordinate content activities, manage dependencies, identify risks, and ensure deliverables are completed to agreed timelines and quality standards. Content Quality & Governance: Apply content standards, guidelines, accessibility principles, and organizational values to ensure content is accurate, consistent, inclusive, and fit for purpose. Conduct content reviews and testing to identify and resolve issues before launch. Content Performance & Optimization: Define and monitor relevant content metrics and KPIs to evaluate performance and audience engagement. Analyze data, feedback, and trends to identify opportunities to improve content effectiveness and the overall digital experience. Release & Launch Support: Support the planning, coordination, and execution of content releases, ensuring content is ready for publication and aligned with business objectives, audience needs, dependencies, and launch timelines. Continuous Improvement & Innovation: Stay informed about emerging content design, digital experience, accessibility, and humanitarian-sector trends. Identify opportunities to improve content processes, tools, and ways of working to increase efficiency, quality, and impact. Mission-Aligned Content: Apply a human-centered and mission-driven approach to content design, helping create digital experiences that build understanding, inspire engagement, and support the organization's work with vulnerable communities. Qualifications Degree/Diploma in Marketing, Media or similar discipline 3 years+ of relevant experience in Content creation/Media Expert copywriter, strong video creation and editing skills, and intermediate graphic design skills Experience with enterprise-level Content management systems (CMS) Digital Asset Management (DAM) systems, and Intranets Hands-on experience with analytics platforms such as Google Analytics and Adobe Analytics Ability to optimize content for SEO Understanding of the content lifecycle Experience in creating content across multiple mediums and platforms (including rich media) Experience with cloud-based design and editing tools Experience with generative tools and applications Experience working directly with internal/external clients in a face-to-face environment Experience working with and managing agencies and external vendors Demonstrated organizational, interpersonal, communication, and analytical skills An Agile mindset with the ability to manage priorities Working knowledge of development process and project management an asset Understanding and experience working with/in Lean Agile Scrum methodology an asset Why Consider Us? World Vision Canada has consistently been awarded Canada and GTA top employer awards. We are Canada’s largest development, relief, and advocacy non-profit organization. We embody an Agile mindset here. We offer a family-friendly, caring, and flexible work environment. This is a current vacancy that we are actively recruiting for. The salary range represents the expected compensation for this role and is provided in accordance with Ontario’s pay transparency requirements under the Employment Standards Act. Placement within the range will be determined based on relevant skills, experience, qualifications, and internal equity. The final offer will reflect the successful candidate’s background and demonstrated capabilities. #LI-Hybrid We bring life-saving support in times of disaster. We help poor communities to take charge of their futures. We provide small loans and training that boost family livelihoods. We work with policy makers to change the way the world is run. Our Christian faith teaches us that every child, regardless of gender, faith or race, is a precious gift to the entire world - and that their wellbeing concerns us all. We shall never rest while children suffer in situations that can be changed. Canada's Top 100 Employers GTA Top 100 Employers Our Core Values: We are committed to the Poor. We are Christian. We are Stewards. We value People. We are Partners. We are Responsive. Qualified candidates must be able to demonstrate a commitment to the core values and mission of the World Vision partnership. World Vision Canada takes our Safeguarding responsibilities seriously and we provide an environment that is safe for our child and adult beneficiaries. We have strong recruitment procedures to make sure the safest and most suitable people work with the children in our programs. We provide our staff and volunteers with ongoing supervision, support and training in their work with child and adult beneficiaries. World Vision Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. Thank you for your interest; however only those applicants selected for an interview will be contacted.

What you’ll do

The Content Design Specialist translates product vision into audience-centered digital experiences by managing the full content lifecycle. They collaborate with cross-functional teams to create, optimize, and govern content that aligns with organizational goals and user needs.

Requirements

Candidates must possess a degree or diploma in Marketing, Media, or a similar discipline along with at least 3 years of relevant content creation experience. Proficiency in copy, video editing, graphic design, and analytics platforms is required, alongside an Agile mindset.

Benefits

• Flexible work environment • Family-friendly environment

Listed skills

• Graphic Design · Preferred
• Agile · Preferred
• Project management · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Content design
• Content strategy
• Copywriting
• Video creation
• Video editing
• Graphic design
• CMS
• Digital asset management
• Google analytics
• Adobe analytics
• SEO
• Agile
• Project management
• Content lifecycle management
• Cross-Functional Collaboration
• Ideation
• Product Roadmaps
• Analytical Thinking
• Business Objectives
• Digital Channels
• Adobe Analytics
• Advocacy
• Planning
• Analytical Skills
• Research
• Agile Methodology
• Analytics
• Editing
• Content Management Systems
• Content Creation
• Content Design
• Content Development
• Continuous Improvement Process
• Creative Problem Solving
• Digital Asset Management
• Digital Content
• Equities
• Google Analytics
• Search Engine Optimization
• Governance
• Graphic Design
• Leadership
• Marketing
• Innovation
• Interpersonal Communications
• Key Performance Indicators (KPIs)
• Lean Manufacturing
• Loans
• Project Management
• Scrum (Software Development)

Job areas

• Marketing
• Creative & Media
• Social Services
• Technology
• Design Specialist
• Digital Content Manager
• Web Technicians
• Marketing Managers